CV

Professional Summary

My background as a Product Designer has exposed me to the world of art and design, showing me its impact on user experiences. It encouraged me to practice my creativity and equipped me with technical knowledge on product development, from planning to execution. 
 

Upon transitioning into a Managing Director at a furniture company, I gained invaluable insights into various business facets including operations, sales, finance, and the critical role of marketing and branding. This experience fueled my decision to pursue a Master's Degree in Marketing, solidifying my belief in its power to push brands into success.

With my acquired knowledge in design, business, and marketing, I managed digital platforms for a US-based real estate company. This allowed me to refine my skills in handling and analyzing digital channels, learning more about data-driven marketing. Simultaneously, I leveraged my skills as a consultant for KCurated, a local furniture and home decor brand, collaborating on and strategizing their integrated marketing campaigns as they launched their products.

My experience as an SEO copywriter at Truelogic Online Solutions, a digital marketing agency specializing in content marketing, taught me to employ best practices in Search Engine Optimization and web development to enhance clients' online presence and credibility. These skills converge in my current role as a Marketing Project Coordinator at Payreto—a financial services company, where I spearhead multiple marketing initiatives aimed at enhancing the company's brand awareness and engagement.

Throughout my career journey, my experiences continue to provide me with an understanding of how brands and companies work. I recognize the factors affecting their performance, and the skills needed to drive growth and development in the different facets of businesses.